Friday, November 7, 2014 at 10:35AM


Special Theatrical Engagements in 25 Cities Beginning on World Aids Day 2014

Los Angeles, CA (November 7, 2014) – ARRAY, the multi-platform distribution label of the African-American Film Festival Releasing Movement (AFFRM), today announced the acquisition of 25 TO LIFE, a Ford Foundation grant winner. Marking the feature directorial debut of Mike L. Brown, Array will release 25 TO LIFE for a one-week engagement in Los Angeles on November 28, 2014, followed by one-night engagements worldwide beginning on World Aids Day on December 1, 2014. ARRAY has acquired worldwide distribution rights. The announcement was made by AFFRM Founder Ava DuVernay.

25 TO LIFE chronicles the story of William Brawner, a young man who kept his HIV positive status a secret for over twenty-five years. Now, William seeks redemption from his promiscuous past as he embarks on a new phase of life with his wife who is HIV Negative. We journey with William and his family as he struggles to carve out an open and honest future. 25 TO LIFE is supported by Sundance Institute, Cinereach, The GoodPitch, IFP, Firelight Media Lab, and Tribeca All Access and is the 2014 American Black Film Festival Grand Prize Jury winner.

“Director Mike Brown's focused exploration of manhood as witnessed through William provides an important entry into a rarely seen aspect of the Black family dynamic. Peeling back the stigmatic layers of HIV and AIDS allows for a vital and open dialogue. We’re pleased to work with this new documentarian in connecting 25 TO LIFE with its audience,” explained ARRAY’s Managing Director Tilane Jones.

The deal was negotiated by Gordon Bobb of Del, Shaw, Moonves, Tanaka, Finkelstein & Lezcano on behalf of AFFRM with producers Leah Thomas and Khaliah Neal.

Full list of creening partner and dates: HERE


Founded in 2011, AFFRM is the African-American Film Festival Releasing Movement, a distribution collective of black arts organizations dedicated to quality black independent films. AFFRM's Array Releasing titles include: Official Slamdance Selections VANISHING PEARLS and BIG WORDS, Jamaican gem BETTER MUS’ COME, 2012 Sundance Best Director Award Winner MIDDLE OF NOWHERE; 2011 Sundance World Cinema Audience Award Winner KINYARWANDA, 2011 Sundance Film Festival Official “Next” Selection RESTLESS CITY; and 2011 NAACP Image Award nominee for Best Independent Picture, I WILL FOLLOW. AFFRM’s founding organizations include Urbanworld (NYC), Imagenation (NYC), Reelblack (Philadelphia), Langston Hughes Film Festival (Seattle), BronzeLens Film Festival (Atlanta) and DVA (Los Angeles).

Article originally appeared on @AFFRM (
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